Logo & Branding

WHAT IS A LOGO?

A logo is an easily recognizable, reproducible, visual design element, often including a name, symbol, specified colors, or trademark.

It is a quick, visual representation of a brand that is SMART — simple, memorable, appropriate, resizable, and timeless. It doesn’t have to magically communicate everything a brand stands for or what a company does on its own, as it is simply a tool used for identification purposes.

WHAT IS BRANDING?

Branding is the process of creating a strong, positive perception of a company, its products or services in the customer's mind by combining such elements as logo, design, mission statement, and a consistent theme throughout all marketing communications.

We create brand awareness and brand growth by branding materials such as business cards, folders, letterhead, etc...